Our Story | Meet Ashley & Family
Hi, I'm Ashley • Founder of Michigan Crafty Mama
A little creativity, a lot of heart.
Welcome to Michigan Crafty Mama. I'm Ashley, the founder behind our Michigan-based custom embroidery and apparel business.
What began as a creative small business in 2023 has grown into something much bigger: embroidered apparel, customers across Michigan, favorite hometown markets, retail partners and a family that helps keep it all moving.
Whether you found us online, at a market or in one of our local boutiques, I'm grateful you're here. Thank you for making space for our little business in your everyday life.
Shop All ApparelSee Us At Events
FREE U.S. SHIPPING ON APPAREL ORDERS $75+
Made-to-order embroidered apparel, with free shipping on qualifying U.S. clothing orders of $75 or more.
More than a one-person story
Made with family behind us.
Michigan Crafty Mama is led by Ashley, but family plays a special role in bringing everything together.
Ashley's mom, Rose, and sister, Madison, help support the business and its in-person events. They're part of the team behind the long market days, apparel displays and welcoming faces you'll see when you visit us.
For us, supporting a small business really does mean supporting a family.
Behind each stitch
Small-business care. Serious production capability.
We've built our embroidery workspace around creating custom apparel at different scales. Today, our equipment includes eight commercial embroidery machines.
We love the individual sweatshirt that makes someone's day, and we're equipped to discuss much larger projects too: custom company apparel, school and team orders, event merchandise and wholesale runs.
Our standard made-to-order turnaround is approximately 3–4 weeks before shipping. For larger projects, we confirm quantities, pricing and production timing individually.
Large Orders & Partnerships
Real examples from our work
It's all in the details.
Here's a closer look at our custom embroidery work, from machine hooping and stitching to the detailed design.
Out in the community
Come say hi at a Michigan market.
Our mobile apparel setup and event displays let us take the shop on the road. We love being part of local festivals, craft shows and community events.
We've connected with shoppers through Blake's festivals, seasonal craft shows and local market events. Explore Our Events
Shop our apparel in person
Find us at seven Michigan retailers.
We're proud that Michigan Crafty Mama apparel is carried by independent shops throughout Southeast Michigan, including Brighton, Clinton Township, Trenton, New Baltimore, St. Clair Shores, Mount Clemens and Troy.
More stores are coming soon — and we're always eager to connect with other local businesses.
Find a Store
There's always room to grow together
Let's create something great.
From one-of-a-kind custom apparel to wholesale partnerships, local collaborations and big merchandise orders, we'd love to hear your ideas.
Partnerships & CollaborationsFollow Ashley on Facebook